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Setting Your Online Business Up For Success

| May 13, 2018 | Firm News |

There is a certain allure to starting an online business: Working independently, setting your own hours, being your own boss, making your own money, etc.

Generally speaking, the needs of an online business startup are quite simple: All you need is an idea and a website.

But that doesn’t mean starting an online business is easy. According to Huffington Post, 90 percent of online businesses fail within the first four months.

If you are considering starting an online business, here are some things to keep in mind to set your business up for success:

  • Create a business plan: Many business startups skip creating a business plan. But there is so much benefit to creating one. A business plan spells out the goals of a business and strategies for reaching them. Be as specific as possible. This important planning step can help set a business up for future success.
  • Understand the market: Starting a business not only requires specific job skills, but an understanding of the marketplace as well. Is there a lot of competition in your industry? What do you offer that similar businesses don’t? The more you know about your competition, the more you can do to set your business apart.
  • Understand your audience: Understanding your target audience is as important as understanding the marketplace in which you operate. When you are truly in tune with your customer base, you can more easily reach them and connect with them. Successful businesses understand the value of investing in relationship building and customer service.
  • Make sure your legal bases are covered: A viable business is one that is protected legally. It is advisable to work with an attorney during the planning stages of your business. A business attorney can help you determine what contracts are necessary, choose a type of business entity, structure your business, and much more.

There is no way to guarantee success in your new business. But proper planning can go a long way. Our business attorneys are ready to help you launch your business and provide the support you need as your business grows.

Questions? If you wish to speak to a business attorney about your business startup, please contact Chenoweth Law Group, PC.